B2B Intent Data

Account-level intent data offers a deep understanding of an organization's purchasing habits, such as their preferences for products and services, key decision-makers, and factors that impact their buying choices. High-performing go-to-market teams use intent data to prioritize sales outreach to highly qualified leads based on their likelihood to purchase. For marketing teams, this data is also valuable for implementing account-based marketing tactics, identifying specific high-priority accounts, and connecting with the organization's decision-makers.

 Learn how RocketReach with intent data can be a powerful tool for go-to-market teams looking to drive revenue for their organizations, including:

• Using Foundry's proprietary data co-op to identify and score potential customers who are actively seeking solutions similar to yours
• Searching for and targeting high value accounts in order to generate a steady stream of qualified opportunities
• Ensuring your brand's content and messaging reaches the appropriate audience by targeting and connecting with key decision-makers and stakeholders at a target account.

Presenters:

• Chris Long, Head of Product
• Jamie Gullbrand, Senior Product Manager